Learn what it takes to build a modern sales engine that works for you and your team. We'll cover everything you need to build a high-converting, cost-effective digital advertising system from first impressions to post-conversion. This workshop is perfect for anyone involved in the marketing department. Digital channels are increasingly important in the marketing field, and formal education can't keep up. Let us help you catch up and take charge of your marketing career.
The 10-week Scaleable Digital Sales workshop consists of 36 hours of classroom sessions, plus takehome assignments throughout the course.
By the end of this workshop, students will have:
- Developed expertise in digital analytics collection using industry standard tools
- gained significant confidence in building effective Google Ad campaigns
- learned how to make data-driven decisions in the workplace
- strengthened communication skills to help provide real insight and value to other members of their team
- had the opportunity to apply and refine skills in the workplace throughout the workshop with practical and productive homework assignments.